JLo joins NuvoTV, an English language network aimed at Latino viewers.
She's a woman of many talents and now
Jennifer Lopez has joined NuvoTV, an English language-cable network aimed at U.S Latino viewers,
Blooomberg reports.
The "
Dance Again" hitmaker will be both Creative Executive and part owner and will contribute programming, strategy and marketing.
"I'm going to be a creative executive and part owner who will be very involved in every aspect of the network", she said.
"Development,production, marketing, I'll be involved on every side of it so we hit all the right points",
Lopez added.
Jennifer Lopez photos!Chief Executive Officer
Michael Schwimmer said of
J.Lo joining the network: "She is coming in as a business partner. To the extend she can be helpful growing distribution or advertising relationships, she will chip in where appropriate".
Jennifer has already set a big goal in mind for the future: "If you took BET and HBO and kind of mixed them together and made them Latino, that is where I hope to bring us in the next couple years".
She's already got everybody talking about NuvoTv so
J.Lo is a good addition to the network.
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